Plot your course:
Strategy, Messaging, and Branding

 

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DIGITAL MARKETING STRATEGY

Knowing what to ignore and what to focus on keeps you from spinning your wheels. We offer creative campaign design and execution, tailored for your business and tested along the way.


 
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MESSAGING AND BRANDING

When you’re too close to it, you may not see when your value prop isn’t getting across. We use data to understand how your messaging and branding can evolve to better tell your story.

 
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MARKET RECRUITING AND TRAINING

Hire the best growth hackers. We write job descriptions that attract the right marketers, handle first round interviews, and evaluate your staff. We also train on every area of digital marketing.

 
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WE CAN EVALUATE PEOPLE, PROCESS, AND EVERY ASPECT OF YOUR BRAND AND MESSAGING.

 

get stuff done:
Marketing CHannel SPecialties

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SEO, CONTENT MARKETING, & UX

Good content should be optimized for SEO and user experience, and quality SEO needs good content. Conversion improves when pages are straight forward, easy to use, and optimized for keywords.

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DETAILED MARKETING PLAN

Authentically engage your customers without leaving your team drowning. We’ll audit what’s working for you, analyze your competitors, and create an editorial strategy and tracking dashboard to lead you.

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INFLUENCER MARKETING

We have successfully created scalable micro-influencer marketing programs that delivered positive ROI in less than 60 days. Tap in to those who already love your brand.

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SOCIAL MEDIA MANAGEMENT

Interact with your audience with grace and wit. We create unique, authentic social media campaigns, and you’ll love our monthly reports. Test and optimize reports in the right channels for your audience.


we (re)build your foundation:
analytics, attribution, process

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GOOGLE ANALYTICS EXPERTS

You can’t make data-driven decisions without tracking the right things. We conduct code audits, training, code implementation, Google Tag Manager setup, Adwords and Facebook tracking, and enhanced ecommerce tracking, then create dashboards that actually make sense.

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MARKETING STACK/PROCESS EVALUATION AND SELECTION

Save me and money by having us recommend tools that are best for your unique needs. Let us help your team optimize their process so they can focus on serving your customers and stakeholders.

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MARKETING ATTRIBUTION

If your knowledge of marketing attribution is murky, you’re not alone. We use rigorous code evaluation and in-depth analysis to develop the right model to evaluate and manage your spend. Discover which channel or touchpoint during your customer’s purchase process is the most valuable to your business.


Additional Services

 
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TEMPORARY/INTERIM MARKETING SUPPORT

If your team is in flux or you’re looking to test a new marketing tactic before committing to a full- time position, we can help fill the gap with qualified marketers.

 
 
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GRAPHIC DESIGN

We have successfully worked with both large consumer brands and small, highly-technical B2B companies to better present themselves with visual media--from videos and infographics to logos, business cards, and social media campaigns.

 
 
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PAID ADS MANAGEMENT/AUDIT

Generally we will recommend buying ads after you’ve done a lot of other things first. When it’s time for Adwords or paid social media ad buying or testing--or an audit of your existing campaigns--we can help.

 
 
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CONTENT EDITING

Everyone who writes needs an editor. If you find yourself with written content needing to be refreshed, adjusted to the brand, professionally proofed, or just made easier to read, our in-house editing can bring your written materials up to par.

 
 
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UX STRATEGY, DESIGN, AND WEB DEVELOPMENT

We’re a bunch of techies and have in-house development skills, so we can execute technical implementations while ensuring that they’re integrated with your marketing strategy.

 

LET US MAKE YOU A DIGITAL MARKETING HERO IN YOUR COMPANY.

We use honest, data-driven analysis and experienced judgment to remove friction from digital marketing decision making—for both strategy and execution.